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Post by account_disabled on Nov 25, 2023 3:40:19 GMT -7
Conversion on landing pages is an excellent strategy to direct your visitors to the next level, whether it is a relationship or even the purchase itself. While they are excellent lead generation tools, this is not the only reason why landing pages are essential in your strategy. Additionally, they are also responsible for: Facilitates lead scoring Lead Scoring is a way to prioritize the leads that are "hottest" within your strategy, that is, those that have the greatest potential. This occurs through data points for each contact Phone Number List according to the actions taken by them. So, if your visitor has a bottom-of- funnel conversion , they are possibly more ready to purchase and should therefore be prioritized by your sales team. With this, you facilitate the work of your sales team, optimize their conversion by taking advantage of the best opportunities and, in addition, build a good history of your contacts while providing your sellers and the marketing sector with valuable information. You just need a good landing page tool (we'll talk about it later) and give points to the content that makes the most sense within your funnel. Allows you to segment your contacts Additionally, depending on the conversion on a certain material or the information requested in the form, you can better segment your contacts. If you act, for example, with more than one product and, therefore, more than one person , you can distinguish them through the conversion on the landing page.
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