Post by account_disabled on Dec 20, 2023 20:49:16 GMT -7
Is it moving? It's good! Video + Marketing, we've been throwing around this topic so much lately as if it were brand new to us that people like moving images. The truth is that if you want to make a difference online, you simply cannot do without video. image Since 2009, a period of large investments in the online environment, advertising has undergone such a small revolution. Millions of crowns drowned in television began to gradually pour into the Internet, and brands slowly understood that the better they target advertising, the more relevant the audience they will get.
If you decide to B2B Email List create your own video advertisement, you need to plan it out well in advance. And very often it happens that what looks amazing on paper turns out to be a complete fiasco when implemented. In short, the printed word works differently than the spoken word. image What does it take to make a video? budget screenplay director good but seriously good idea (little thing right?) In addition, the video should be based on some idea. Therefore, humor, a new point of view or an interesting message must be incorporated into it.
If you don't have either of these, then all you have to do is bet on beauty. It must be brutally watchable. At the Dark Side lecture , I liked the inspiration for creating videos shown on historical examples and divided into four basic categories. Category A: I HAVE ENOUGH MONEY Philips Cilit Bang Cilit Bang (making of) Lurpak Canal+ Smart Category B: I DON'T HAVE MUCH MONEY Mattessons: The Snackarchist Panda Dumb ways to die Doritos Category C: I HAVE A COMPLEX PRODUCT AND I HAVE TO EXPLAIN A LOT IKEA Do it for mom Category C: VIRAL Volvo Snickers Dove Carrie Interesting fact: All these pranks are completely filmed with actors.
If you decide to B2B Email List create your own video advertisement, you need to plan it out well in advance. And very often it happens that what looks amazing on paper turns out to be a complete fiasco when implemented. In short, the printed word works differently than the spoken word. image What does it take to make a video? budget screenplay director good but seriously good idea (little thing right?) In addition, the video should be based on some idea. Therefore, humor, a new point of view or an interesting message must be incorporated into it.
If you don't have either of these, then all you have to do is bet on beauty. It must be brutally watchable. At the Dark Side lecture , I liked the inspiration for creating videos shown on historical examples and divided into four basic categories. Category A: I HAVE ENOUGH MONEY Philips Cilit Bang Cilit Bang (making of) Lurpak Canal+ Smart Category B: I DON'T HAVE MUCH MONEY Mattessons: The Snackarchist Panda Dumb ways to die Doritos Category C: I HAVE A COMPLEX PRODUCT AND I HAVE TO EXPLAIN A LOT IKEA Do it for mom Category C: VIRAL Volvo Snickers Dove Carrie Interesting fact: All these pranks are completely filmed with actors.